Digital Marketing

googleads

Google Ads Campaign Goals to Set in 2023 

Google Ads is a powerful advertising platform that can help businesses grow. It allows businesses to tailor their advertising to specific audiences, optimize their campaigns, and measure their success. As the digital advertising landscape continues to evolve, businesses must stay ahead of the competition and set meaningful goals for their Google Ads campaigns. This blog …

Google Ads Campaign Goals to Set in 2023  Read More »

3 Trends that Defined eCommerce in 2022

In 2022, e-commerce has seen several key trends that have shaped the industry. Retail media networks have expanded into new categories, leveraging first-party data to create more targeted advertising campaigns. Economic uncertainty has changed consumer spending habits, with an increase in deals and promotions. The adoption of livestreaming and social commerce has grown, with DTC …

3 Trends that Defined eCommerce in 2022 Read More »