How Backlinks in Social Media Can Help You Rank on Google
Are you looking for ways to boost your website’s visibility in the search engine results pages (SERPs)? If so, you may want to consider using backlinks from social m…
Read it →Digital Marketing posts
Email Marketing vs. Social Media Marketing
Email and social media marketing are two popular methods of digital marketing. Both tactics have the potential to bring in new customers and drive sales, but they do…
Read it →
Google Ads Campaign Goals to Set in 2023
Google Ads is a powerful advertising platform that can help businesses grow. It allows businesses to tailor their advertising to specific audiences, optimize their c…
Read it →
Why Doing Local Keyword Research is a Smart SEO Strategy
When it comes to SEO, local keyword research is an important part of any successful search engine optimization strategy. By researching the best local keywords for y…
Read it →
What is Apple Business Connect & Why You Should Take Advantage of It
Apple Business Connect is a new feature from Apple that will be another major player in the SEO game. This powerful tool allows businesses to reach a larger audience…
Read it →
B2B Marketing in 2023 and Beyond
As the business world continues to evolve, so does the landscape of B2B marketing. With the rise of demand generation and the increasing importance of staying releva…
Read it →
3 Trends that Defined eCommerce in 2022
In 2022, e-commerce has seen several key trends that have shaped the industry. Retail media networks have expanded into new categories, leveraging first-party data t…
Read it →
4 Types of Digital Marketing & Why They Work
Digital marketing has grown exponentially over the recent years. If you remember what advertising was like 20 years ago, you’ll remember when billboards, newspapers,…
Read it →
11 Social Media Marketing Trends to Try in 2021
The only consistent thing about social media is that it changes on a fairly frequent basis. And to stay relevant, you need to stay on top of the trends. We’re headin…
Read it →
Breakeven ROAS
Whether you’re at the beginning of your ROAS journey or you’ve been at it for years, you need to know your numbers to make the dream come true. Numbers (especially r…
Read it →
The Ecom Diagnostic
Your store isn’t making money, and you have no idea why. You look at Return On Ad Spend (ROAS), wondering, “how can I raise that number??” You can’t sleep. You barel…
Read it →
Developing a Marketing Channel Funnel for Your Small Business
The marketing funnel has been around since 1898 when Elias St. Elmo Lewis first developed it. In that original marketing funnel, he found that the customer goes thro…
Read it →